New - Technology Marketing products
Posted by admin on Apr 7, 2009 in technology marketing |
In the past few months, I’ve been exploring several options for expanding Ballad Nonfiction. The end result is a new line of technology marketing products designed to educate consumers and deliver qualified sales leads to my clients:
- White papers are short (3-15 page) reports designed to educate consumers about complex technical information.
- Case studies are 1-3 page profiles of your best customers. They are designed to generate a sense of trust, and include interviews with the customer and photography of the customer and the finished product.
- End user documentation, knowledge base articles, and tutorials. These products reduce the burden on your technical support and sales staff by allowing the customer to find the information they need when they need it.
- Trade articles establish you and your company as an industry expert. Published articles establish credibility and expertise in the minds of consumers, making them more likely to turn to you for solutions.
These products are available both in electronic formats and as printed materials. Contact me today to find out how these new technology marketing products will enhance your sales and marketing efforts!